It’s time to renew your prospectus and rethink your website; you need a fresh approach in today’s highly competitive market place. We have expertise working with schools and are up to date with the latest technology and trends.

From time to time parents will take their children away from your school earlier than anticipated. Parents don’t always tell you the real reasons why. If you have concerns about why a larger number than usual are leaving our objective external research can help you.

How well do your current parents regard your school? Are there issues causing them concern and how widely are these views held? This is where our Parent Survey can give you a clear understanding of your school to assist your future strategy development. We can also benchmark your school against other similar schools.

You think you have done everything you can to attract new parents to the school but your conversion rate is not as high as it could be. Are your competitors doing a better job or is there an area where you are falling down? We have a wealth of experience researching non-joiners and making practical recommendations to increase your potential to convert enquiries to registrations.

So you have been running Open Days for several years or you might just have started. What makes an effective Open Day, where are your high spots and just how well do you look after your prospective parents in today’s customer service oriented world? Are your staff and pupils sufficiently trained to represent your school in its best light? This is where our experience can make the difference.

For many schools a significant part of the marketing budget, time and energy is devoted to the production of numerous school publications without really understanding their value to the reader. Our quantitative readership survey will tell you what your audiences think of your publications so that you are only producing what your customers want to read.